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NASHVILLE, June 23, 2016—Taylor Guitars today announced its new redesigned rosewood/spruce 700 Series, one of the few remaining guitar classes in the Taylor acoustic line that hasn’t undergone a makeover in the past couple of years. The redesigned 700 Series features several tonal enhancements including Lutz spruce tops (provides a higher volume ceiling), Performance bracing and protein glue.

With the new 700 Series, players can expect all of rosewood’s musical richness, anchored by a strong fundamental focus that gives back whatever the player puts into the guitar and making these instruments great for the stage.

Aesthetically, the new 700 Series guitars are both rootsy and refined with wood-rich details and other touches that artfully showcase Taylor’s high-end craftsmanship.

“These guitars can handle a hard attack without flinching,” said Andy Powers, Master Guitar Designer, Taylor Guitars. “They are unbelievably good stage guitars for this reason. They don’t need to be played hard to sound good; they simply focus on a different kind of musical goodness. Their strong fundamental quality gives back to the player everything they put in, and then some.”

The new 700s feature:

• Optional Western Sunburst Top—The new color gradient features toasted honey-brown hues to complement rosewood’s variegation and the wood binding, top trim and pickguard
• Douglas Fir Herringbone Rosette—Three-ring design incorporates mirrored, bias-cut Douglas fir strips in a herringbone-style motif, integrated with maple/black trim
• Koa Binding—Light, non-figured Hawaiian koa binding includes a back strip
• Half-Herringbone Top Edge Trim—Bias-cut end-grain Douglas fir with maple/black accents
• Green Abalone “Reflections” Fretboard Inlay—Inspired by traditional shapes that were recomposed in a fresh way. Each element is a mirrored reflection of its opposing piece, creating a progressive symmetry
• Weathered Brown Pickguard—Mottled brown hues and a matte finish suggest the textured patina of worn leather

Featured 700 Series models include the 710e, 712e 12-Fret, 714ce

Unique Model Specs: Dreadnought 710e

• New neck specs: slotted peghead, shorter 24-7/8-inch scale length, V-carve neck profile
• Playing profile: Soft hand feel that makes bending strings easier. The Dreadnought body and wood pairing yield plenty of warmth and depth, yet with a slightly more intimate feel than a traditional Dreadnought.
• An alternative version features a long-scale (LS) playing package: 25-1/2-inch scale length, solid peghead, standard neck profile, and 1-11/16-inch nut width. This edition strengthens the Dreadnought’s already robust attack and produces a snappy handfeel.

About Taylor Guitars

Founded in 1974, Taylor Guitars is one of the world’s leading manufacturers of premium acoustic and electric guitars. Renowned for blending an innovative use of modern technology with a master craftsman’s attention to detail, Taylor guitars are widely considered the best sounding and easiest to play in the world. Many of today’s leading musicians make Taylor their guitar of choice, including Jason Mraz, Steven Curtis Chapman, Zac Brown and Taylor Swift, among many others. For additional information, please visit us at www.taylorguitars.com

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Media Contact:

Scott Robertson
RobertsonComm for Taylor Guitars
M: 949-212-7096 scott@robertsoncomm.com