Contact Us

570 Mt. Pleasant Ave
Dover, NJ 07801
USA
PR Agency Contact
Christine Azzolino
Account Supervisor
Coyne PR
973-588-2000
Casio@CoynePR.com

More »

News Releases

CASIO SETS THE STAGE AT WINTER NAMM WITH THE INTRODUCTION OF FIVE NEW DIGITAL KEYBOARDS AND PIANOS
New Models Boast Enhanced Design, Functionality and Next-Generation Sound Source

ANAHEIM, CA, January 25, 2018 – Casio America, Inc., a leading manufacturer of electronic musical instruments, is showcasing its extensive lineup of digital keyboards and pianos at Winter NAMM 2018, including its brand-new CT-X series of portable keyboards, and Celviano AP-470 digital piano. Casio’s full portfolio of digital keyboard and pianos along with the new models, are on display in the company’s booth (#9502) from January 25-28 at the Anaheim Convention Center in Anaheim, CA.

“Casio is known for consistently raising the bar for digital instruments in an ever-evolving industry, and we’ve continued that tradition with our latest product introductions,” said Stephen Schmidt, Vice President of Casio’s Electronic Musical Instrument Division. “This year’s launch of the Celviano AP-470 and CT-X series further establishes Casio’s commitment and will emphasize enhanced functionality and revolutionary features, while also incorporating new designs to capture the bold and refined image one expects from high-quality pianos.”

CT-X Series

The brand-new CT--X line of portable keyboards boasts AiX (Acoustic & Intelligent multi-Expression), Casio’s next generation sound source, which is eight times more powerful than Casio’s current portables. Some features from the new series include: 600 tones, 195 rhythms and a new System Delay DSP in the CT-X700; while the CT-X3000 and CT-X5000 are equipped with 800 tones, 235 rhythms, 64 note polyphony, tone editing and a phrase recorder with four pads. The new series offers a re-designed chassis, in addition to enhanced speaker systems.

Casio’s latest portable keyboards are outfitted with Casio’s Step-up Lesson System which enable beginners to learn built-in songs, phase-by-phase, at their own individual pace. The CT-X700 (MSRP: $259.99), CT-X800 (MSRP$: 299.99), CT-X3000 (MSRP: $419.99), and CT-X5000 (MSRP: $799.99) keyboards will be available at select music dealers nationwide in early 2018.

CELVIANO AP-470

Casio’s new Celviano AP-470 digital piano boasts a redesigned cabinet with all of the controls located on the side panel.  The cabinet includes a top panel that can be manually raised and lowered. The lid’s position not only physically affects the sound coming from the speakers, but also works in conjunction with the “Lid Position” setting to accurately duplicate the characteristics of the adjustable lid on an acoustic grand piano. This new model is also equipped with an 88-key Tri-Sensor Scaled Hammer Action Keyboard with simulated ebony and ivory textured keys to reproduce the touch feeling of an acoustic piano while the scaled weighted action keyboard provides the depth and integrity of an acoustic piano. The AP-470 also offers 22 tones including a New York Grand Piano, a Key Mechanical Noise Simulation, new String Resonance System from, and an upgraded 40-watt speaker system. The AP-470 (MSRP: $1,499) will all be available at select music dealers nationwide in early 2018.

To learn more about Casio’s full portfolio of electronic musical instruments, please visit www.CasioMusicGear.com.

About Casio America, Inc.
Casio America, Inc., Dover, N.J., is the U.S. subsidiary of Casio Computer Co., Ltd., Tokyo, Japan, one of the world’s leading manufacturers of consumer electronics and business equipment solutions. Established in 1957, Casio America, Inc. markets calculators, keyboards, digital cameras, mobile presentation devices, disc title and label printers, watches, cash registers and other consumer electronic products. Casio has strived to fulfill its corporate creed of “creativity and contribution” through the introduction of innovative and imaginative products. For more information, visit www.casiousa.com.

###

MEDIA INQUIRIES ONLY CONTACT:

Kyle Ragonese
Coyne PR
(973) 588-2000
kragonese@coynepr.com

S. Vander Schans/A. Colasacco-Sharpe
CASIO AMERICA, INC.
(973) 361-5400
svanderschans@casio.com

acolasacco@casio.com